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崗位職責(zé)/職位描述

【崗位職責(zé)】

§??運(yùn)用所有的市場(chǎng)工具，準(zhǔn)備每周和每月的房間占有率和平均房價(jià)的營業(yè)預(yù)測(cè)報(bào)告。

To prepare weekly and monthly rooms occupancy and average rate forecastthrough the use of Business Intelligence and Revenue Management applications.

§??協(xié)助管理團(tuán)隊(duì)和散客的房間狀態(tài)，確保使用最佳的策略和控制使利潤最大化。

To assist with inventory and forecasting methods of both FIT and groupbusiness, to ensure optimal strategies and controls are in place to minimisedisplacement and maximise total hotel revenues.

§??確保最佳的房態(tài)控制給團(tuán)隊(duì)和散客銷售。

To ensure optimal inventory controls are in place for FIT / Group andfor the hotel as a whole.

§??詳細(xì)說明所有折扣策略符合客戶需求的套餐產(chǎn)品信息。

To define discounting strategies and adapt product packaging accordingto customer needs and consistency of product delivery.

§??緊密檢測(cè)競(jìng)爭對(duì)手及市場(chǎng)波動(dòng)的所有價(jià)格信息。

To monitor and constantly adapt pricing tactics in the context ofcompetitor strategies and market fluctuations.

§??檢測(cè)及確保所有分銷渠道是符合凱悅國際的價(jià)格策略。

To ensure the inventory distribution through all channels is in linewith Hyatt’s distribution strategy and closely monitor business shifts betweenchannels (Channel Management).

§??優(yōu)化并監(jiān)控酒店搜索優(yōu)化策略（SEO）

To optimize and monitor the hotels search optimization strategies (SEO).

§??管理第三方零售分銷渠道，確保以優(yōu)化的方式出現(xiàn)在他們的網(wǎng)站上。定期聯(lián)系第三方在線供應(yīng)商并創(chuàng)建不同的生產(chǎn)和市場(chǎng)份額的目標(biāo)。

To manage the 3rd party retail channels of distribution and ensureoptimal presence on their sites. Liaise with 3rd party on-line vendors on aregular basis and create distinct production and market share goals.

§??確保每日定價(jià)策略(DPS)的優(yōu)化，必要時(shí)審查并協(xié)助重新定價(jià)策略(在酒店，已轉(zhuǎn)化為DPS，適用每日房價(jià)優(yōu)化率)。

To ensure Daily Pricing Strategies (DPS) are optimized and to review andassist in the re-design of the pricing strategies if necessary (in hotels thathave converted to DPS, otherwise Rate of the Day optimization is applicable).

§??與數(shù)字營銷經(jīng)理保持聯(lián)系，確保房價(jià)和優(yōu)惠活動(dòng)在Hyatt.com上都是最更新的。

Liaise with Digital Marketing Manager in ensuring room rate and specialoffers information on the Hyatt.com is updated.

§??通過有效的市場(chǎng)趨勢(shì)分析、發(fā)現(xiàn)新的商業(yè)機(jī)會(huì)、有效地管理資料庫、收益管理及價(jià)格策略，協(xié)助收益總監(jiān)以及各營收部門不斷實(shí)現(xiàn)利潤最大化。

To assist all the revenue departments in maximising revenue and yieldthrough business trend analysis, highlighting areas of opportunity and ensuringdelivery and maintenance of optimum data mining, revenue management, pricingand distribution strategies on an ongoing basis.

§??協(xié)助市場(chǎng)銷售部總監(jiān)/ 收益總監(jiān)準(zhǔn)備月度會(huì)議

To assist the Director of Sales & Marketing / Director of Revenue inthe preparation of the Monthly Meeting

§??在酒店?duì)I運(yùn)過程中確保資料庫的有效性和真實(shí)性。

To manage the re-engineering and enforcement of business processes inall areas to ensure data cleanliness and data integrity.

§??根據(jù)Cognos和Opera的歷史資料為市場(chǎng)團(tuán)隊(duì)提供有效的分析數(shù)字。

To provide the hotel Marketing Team with business intelligence based onCognos data mining solutions and secondary resources (PMS reports).

§??確保Cognos系統(tǒng)內(nèi)數(shù)據(jù)的準(zhǔn)確和有效性。

To ensure the accuracy and validity of the data presented in the Cognoscubes.

§??通過各種市場(chǎng)工具及渠道，提供酒店同行和直接競(jìng)爭對(duì)手的分析報(bào)告。

To provide the hotel team with external market intelligence using toolssuch as Competitive Intelligence, Rate View, Future Pace, Omniture and Internetweb sites and other corporate resources.

§??提供數(shù)據(jù)以協(xié)助銷售團(tuán)隊(duì)根據(jù)個(gè)人的商業(yè)計(jì)劃及客戶資源實(shí)現(xiàn)月度商業(yè)目標(biāo)。

Providing data to Sales Team for their Personal Business Plans,corporate account classification (key account management).

【崗位要求】

1、大專及以上學(xué)歷，有同崗位工作經(jīng)驗(yàn)2年以上。

2、普通話清晰。

3、具有良好的產(chǎn)品電話銷售技能，能夠?qū)崿F(xiàn)酒店客房預(yù)訂率最大化。

4、具有銷售業(yè)務(wù)談判能力，能合理調(diào)配酒店產(chǎn)品，分清先后，實(shí)現(xiàn)客房銷售目標(biāo)。

5、具有良好的語言組織和文字表達(dá)能力，清楚，條理地表達(dá)銷售意向。

6、能夠督導(dǎo)團(tuán)隊(duì)成員的預(yù)訂工作，指導(dǎo)下級(jí)提高電話銷售能力。