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崗位職責/職位描述

崗位職責：

Job Responsibilities

1.執行市場推廣策略來增長酒店收益來源，提高酒店知名度；

Implement marketing promotion strategies to increase the hotel's revenue sources and enhance its popularity;

2.制定并執行酒店的所有活動，公共和媒體關系，忠誠度和渠道營銷以及其他市場推廣活動的全年計劃；

Develop and implement the annual plan for all hotel activities, public and media relations, loyalty and channel marketing, as well as other marketing promotion activities;

3.發展良好的媒體關系，策劃新聞發布會以及其他公關活動。代表酒店與媒體溝通，以促進良好的公關形象，提高酒店知名度和抵消負面影響。

Develop good media relations and plan press conferences and other public relations activities. Communicate with the media on behalf of the hotel to promote a good public relations image, enhance the hotel's popularity and offset negative impacts.

4.根據品牌標準，設計并制作酒店和市場推廣的宣傳印刷品；

Design and produce promotional printed materials for the hotel and marketing promotion in accordance with brand standards;

5.管理酒店內容管理系統，更新文字和圖像，優化內容質量并準確地呈現品牌標準；

Manage the hotel's content management system, update text and images, optimize content quality and accurately present brand standards;

6.管理酒店圖像數據庫包括官方酒店照片、活動照片和員工照片等，用于酒店推廣。

?Manage the hotel image database, including official hotel photos, event photos and staff photos, etc., for hotel promotion.

任職要求：

Job Requirements

1.市場營銷、媒體或相關專業畢業優先；

Graduates majoring in marketing, media or related fields are preferred.

2.至少5年以上的市場傳訊工作經驗，有奢華酒店同等職位以及社會新聞媒體工作經驗者優先；

?At least 5 years of experience in marketing communication. Candidates with equivalent positions in luxury hotels and experience in social news media are preferred.

3.擁有較強的觀察和應變能力、優秀的人際交往和協調能力、較強的社會活動能力。

?Possess strong observational and adaptability skills, excellent interpersonal communication and coordination abilities, as well as strong social activity capabilities.