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崗位職責/職位描述

Job Summary - Role Summary）
工作概述﹣（職位概述）
Manages all sales activities and events including direct sales, sales solicitation, sales administration, and management of the sale team.
管理所有與銷售相關活動以及銷售團隊，包括直銷、銷售詢價、銷售管理、公關活動和銷售團隊管理。

Essential Duties and Responsibilities - (Key Activities of the role)
主要職責﹣(職務的主要工作)
? Produces the Annual Revenue Plan in conjunction with Executive Committee, Sales and Marketing Budgets and forecasts
與董事會制定年度銷售計劃，市場營銷預算
? Produces, implements and monitors action plans to ensure Revenue Plan objectives are achieved
銷售計劃的制定，完成，監督，以保證銷售計劃目標達成
? Analyses current and potential markets/trends, coordinates all activities to maintain and increase revenue through added business volume and increased rate
分析現有以及淺在的市場，協調各項銷售活動，通過銷售量的擴大，價格的增加，以期保持和增加利潤。
? Procures new and repeat business for the hotel by monitoring contact with airlines, travel agencies, commercial houses, private clubs and professional associations within local, domestic UK and international markets. Maintains contact with planners, corporate accounts, incentive buyers, airlines and wholesalers, through personal sales calls, telephone contacts and written communications
通過和航空公司，旅行社，公司企業，私人會所等不同渠道，本土，乃至國際市場的專業人士的密切合作，為酒店保持原有業務并且開辟新業務。通過電話，郵件，拜訪等渠道與公司策劃，采購，航空公司，零售商等建立良好合作關系。
? Creates and implements special programmes to achieve greater productivity through:
產生并通過不同項目的執行達到更大的產出
o Increasing average rate
增加平均價格
o Increasing occupancy
提高入住率
o Increasing business volume during difficult periods
在不同階段提高經營量
o Increasing local food and beverage banqueting sales
增加餐飲宴會銷售
? Manages key accounts
主要客戶管理
? Oversees the selling and servicing of group business
海外團體客戶的銷售和服務
? Co-ordinates the development of all promotional material
協調所有促銷資料的開展
? Provides direction on and conducts market research
為市場開拓提供方向指導
? Monitors competitor activities
了解競爭對手動向
? Maintains close liaison with Regional/ Corporate Sales teams and those of other ICHG hotels to ensure the hotel receives proper corporate consideration, direction and support
與區域公司銷售團隊保持緊密聯系，確保酒店得到公司的指導和支持。
? Ensures the hotel is represented as an active member of the local community through association membership
確保酒店以協會成員的身份在當地社區中活躍
? Coordinates sales and promotes business for other InterContinental Hotels within the region. Interacts with worldwide regional sales offices with particular attention to local office
在區域內為其它洲際酒店集團成員提供銷售協調和業務推動。與世界范圍銷售部門尤其是當地相互配合
? Plans and executes sales trips to major market areas
計劃和執行對于主要市場的銷售出訪
? Attends major travel functions to promote sales for the hotel
出席主要的商務活動以推廣酒店
? Directs all sales activities for Sales Managers to ensure they meet the goals of the Revenue Plan
指導銷售經理開展銷售工作，以期達到銷售計劃
? Conducts weekly reviews of sales personnel activity to ensure targets and sales objectives are being met
建立每周個人銷售評估報告，確保可以達到銷售目標的實現
? Produces monthly Sales reports and forecasts
月度銷售報告和預計報告
? Meets with guests from major producers/organizers of big events staying in the hotel to ensure customer satisfaction
保持與駐店重要活動組織者聯絡，提升客戶滿意度
? Establishes and continuously updates mailing lists
建立并及時更新客戶郵寄資料
? Organizes and attends major sales/PR related functions within the hotel
在酒店內部組織，參與銷售，公共關系有關的各項工作

Qualifications - 學歷
Bachelor’s degree in Sales, Marketing or related field.
具有營銷，市場或相關領域的學士學位。

Experience - 經驗
5 years of relevant experience or similar supervisory role, or an equivalent combination of education and work-related experience.
5年相關工作經驗或類似的管理經驗，或與此相當的教育與工作經驗結合的背景。