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Assist the Director of Marcom in jointly formulating the annual and quarterly marketing media strategic plans and goals based on the hotel's overall strategy and market dynamics.
協(xié)同市場(chǎng)傳訊總監(jiān)，依據(jù)酒店整體戰(zhàn)略和市場(chǎng)動(dòng)態(tài)，共同制定年度、季度市場(chǎng)傳媒戰(zhàn)略規(guī)劃與目標(biāo)。
Maintain close communication and collaboration with other departments, collect business demands and information from each department, integrate and formulate targeted market communication strategies, and assist in the overall communication and development of the hotel.
與其他部門(mén)保持密切溝通與協(xié)作，收集各部門(mén)業(yè)務(wù)需求和信息，整合制定針對(duì)性的市場(chǎng)傳訊策略，助力酒店整體傳播發(fā)展。
Be responsible for the creative conception and review of brand communication content, including promotional poster design, video script, etc., to ensure that the communication content is in line with the brand image and communication standards, and is attractive and infectious.
負(fù)責(zé)品牌傳播內(nèi)容的創(chuàng)意構(gòu)思與審核把關(guān)，包括宣傳文案、海報(bào)設(shè)計(jì)、視頻腳本等，確保傳播內(nèi)容符合品牌形象與傳播目標(biāo)，且具備吸引力和感染力。
Assist the Director of Marcom in supervising the execution process of brand communication activities, follow up on the activity effects in a timely manner, collect market feedback, evaluate the activity effectiveness based on data analysis, summarize experiences, and provide a basis for the subsequent optimization of brand communication strategies.
協(xié)助市場(chǎng)傳訊總監(jiān)監(jiān)督品牌傳播活動(dòng)的執(zhí)行過(guò)程，及時(shí)跟進(jìn)活動(dòng)效果，收集市場(chǎng)反饋，基于數(shù)據(jù)分析評(píng)估活動(dòng)成效，總結(jié)經(jīng)驗(yàn)教訓(xùn)，為后續(xù)品牌傳播策略?xún)?yōu)化提供依據(jù)。
Expand and maintain extensive and high-quality media resources, covering both traditional media (newspapers, magazines, TV stations, etc.) and new media (social media, industry websites, self-media, etc.), establish long-term and stable cooperative relationships with media, and create a favorable media public opinion environment.
拓展并維護(hù)廣泛且優(yōu)質(zhì)的媒體資源，涵蓋傳統(tǒng)媒體（報(bào)紙、雜志、電視臺(tái)等）和新媒體（社交媒體、行業(yè)網(wǎng)站、自媒體等），與媒體建立長(zhǎng)期穩(wěn)定的合作關(guān)系，營(yíng)造良好的媒體輿論環(huán)境。
Assist the Director of Marcom in arranging the reception of media visits, interview arrangements, and the release of press releases, etc., to ensure that the company's information is accurately and promptly conveyed to the media and the public, and to enhance the hotel's exposure and positive image in the media.
協(xié)助市場(chǎng)傳訊總監(jiān)安排媒體來(lái)訪接待、采訪安排、新聞稿件發(fā)布等工作，確保公司信息準(zhǔn)確、及時(shí)傳達(dá)給媒體與公眾，提升酒店在媒體端的曝光度與正面形象。
Assist in planning and organizing various public relations activities, such as new product launches, media meetings, and customer appreciation events. From the pre-event preparations (including theme planning, venue reservation, and guest invitation) to on-site execution, and then to the post-event summary and review, fully assist in controlling the event process and quality.
協(xié)助策劃并組織各類(lèi)公關(guān)活動(dòng)，如新品發(fā)布會(huì)、媒體見(jiàn)面會(huì)、客戶(hù)答謝會(huì)等，從活動(dòng)前期籌備（包括活動(dòng)主題策劃、場(chǎng)地預(yù)訂、嘉賓邀請(qǐng)等）到活動(dòng)現(xiàn)場(chǎng)執(zhí)行，再到后期總結(jié)復(fù)盤(pán)，全程協(xié)助把控活動(dòng)流程與質(zhì)量。
Assist in the training and daily management of the team, guide and cultivate team members, enhance the overall business capabilities and professional qualities of the team, and promote communication and growth among team members; Pay attention to the career development needs of team members and provide timely feedback to the Director of Marcom.
協(xié)助培訓(xùn)與日常管理團(tuán)隊(duì)工作，指導(dǎo)和培養(yǎng)團(tuán)隊(duì)成員，提升團(tuán)隊(duì)整體業(yè)務(wù)能力與專(zhuān)業(yè)素養(yǎng)，促進(jìn)團(tuán)隊(duì)成員之間的交流與成長(zhǎng)；關(guān)注團(tuán)隊(duì)成員職業(yè)發(fā)展需求，并及時(shí)與市場(chǎng)傳訊總監(jiān)反饋。
Flexible working requirements: Accept reasonable changes and supplements to the job description by the department, and complete other reasonably arranged tasks.
彈性工作要求：接受部門(mén)對(duì)職位描述的合理變更與補(bǔ)充，完成委托的其他合理安排的工作任務(wù)。