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職位:市場傳訊副經理
  • 職位性質:全職
  • 工作地區:福建省廈門市
  • 招聘人數:1人
  • 學  歷:不限
  • 工作經驗:不限
  • 提供食宿:不限
  • 年齡要求:不限
  • 計算機能力:不限
  • 語言要求:不限
  • 國際聯號工作經歷:不限
  • 薪資待遇:6千-8千
  • 職位有效期:2026-03-11至2026-06-28
職位描述

Assist the Director of Marcom in jointly formulating the annual and quarterly marketing media strategic plans and goals based on the hotel's overall strategy and market dynamics.
協同市場傳訊總監,依據酒店整體戰略和市場動態,共同制定年度、季度市場傳媒戰略規劃與目標。
Maintain close communication and collaboration with other departments, collect business demands and information from each department, integrate and formulate targeted market communication strategies, and assist in the overall communication and development of the hotel.
與其他部門保持密切溝通與協作,收集各部門業務需求和信息,整合制定針對性的市場傳訊策略,助力酒店整體傳播發展。
Be responsible for the creative conception and review of brand communication content, including promotional poster design, video script, etc., to ensure that the communication content is in line with the brand image and communication standards, and is attractive and infectious.
負責品牌傳播內容的創意構思與審核把關,包括宣傳文案、海報設計、視頻腳本等,確保傳播內容符合品牌形象與傳播目標,且具備吸引力和感染力。
Assist the Director of Marcom in supervising the execution process of brand communication activities, follow up on the activity effects in a timely manner, collect market feedback, evaluate the activity effectiveness based on data analysis, summarize experiences, and provide a basis for the subsequent optimization of brand communication strategies.
協助市場傳訊總監監督品牌傳播活動的執行過程,及時跟進活動效果,收集市場反饋,基于數據分析評估活動成效,總結經驗教訓,為后續品牌傳播策略優化提供依據。
Expand and maintain extensive and high-quality media resources, covering both traditional media (newspapers, magazines, TV stations, etc.) and new media (social media, industry websites, self-media, etc.), establish long-term and stable cooperative relationships with media, and create a favorable media public opinion environment.
拓展并維護廣泛且優質的媒體資源,涵蓋傳統媒體(報紙、雜志、電視臺等)和新媒體(社交媒體、行業網站、自媒體等),與媒體建立長期穩定的合作關系,營造良好的媒體輿論環境。
Assist the Director of Marcom in arranging the reception of media visits, interview arrangements, and the release of press releases, etc., to ensure that the company's information is accurately and promptly conveyed to the media and the public, and to enhance the hotel's exposure and positive image in the media.
協助市場傳訊總監安排媒體來訪接待、采訪安排、新聞稿件發布等工作,確保公司信息準確、及時傳達給媒體與公眾,提升酒店在媒體端的曝光度與正面形象。
Assist in planning and organizing various public relations activities, such as new product launches, media meetings, and customer appreciation events. From the pre-event preparations (including theme planning, venue reservation, and guest invitation) to on-site execution, and then to the post-event summary and review, fully assist in controlling the event process and quality.
協助策劃并組織各類公關活動,如新品發布會、媒體見面會、客戶答謝會等,從活動前期籌備(包括活動主題策劃、場地預訂、嘉賓邀請等)到活動現場執行,再到后期總結復盤,全程協助把控活動流程與質量。
Assist in the training and daily management of the team, guide and cultivate team members, enhance the overall business capabilities and professional qualities of the team, and promote communication and growth among team members; Pay attention to the career development needs of team members and provide timely feedback to the Director of Marcom.
協助培訓與日常管理團隊工作,指導和培養團隊成員,提升團隊整體業務能力與專業素養,促進團隊成員之間的交流與成長;關注團隊成員職業發展需求,并及時與市場傳訊總監反饋。
Flexible working requirements: Accept reasonable changes and supplements to the job description by the department, and complete other reasonably arranged tasks.
彈性工作要求:接受部門對職位描述的合理變更與補充,完成委托的其他合理安排的工作任務。